Broker Check

Louis Richards Jr.

Managing Director 

(909) 296-4766

Louis Richards brings a wealth of experience and dedication to his role as Managing Director at Pacific Advisors. With 18 years devoted to the financial services industry, Louis's mission has always been to assist business owners, individuals, and families in safeguarding what matters most to them, preparing for their financial future, and navigating life's unexpected challenges. He eagerly anticipates the opportunity to support clients in fulfilling their financial planning objectives both now and in the years to come.

With a vision to uplift communities and empower individuals to make informed financial decisions, Louis is committed to expanding his practice, nurturing his team, and fostering positive change. Known for his unwavering positivity and genuine desire to help others, Louis approaches his work with enthusiasm and a sense of humor, earning him the nickname "Mr. Positivity" among friends and colleagues. He believes in the power of a strong mindset and emphasizes the importance of a supportive network, both professionally and personally, for success in this challenging industry.

As a leader, Louis offers valuable advice to those entering the profession, stressing the importance of resilience, positivity, and a genuine desire to help others. He promises unwavering support to his team, guiding them not only in their professional endeavors but also in life's journey. Louis's commitment to his colleagues and clients alike reflects his dedication to making a meaningful impact, one relationship at a time.


At Pacific Advisors, we combine decades of collective knowledge and a time-tested process to help you and your family craft a plan of action for financially producing and supporting a good life for the rest of your life. We call this plan your Path of Confidence™. At the end of the day, each of us is doing our best to live a good life. While money is no assurance of a good life, not having enough money for lifelong financial success certainly threatens a good life.

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Click to watch how we can help bring financial balance to your life.


Too many Americans retire without enough savings, run short of money for major life decisions, or leave loved ones financially vulnerable. With Pacific Advisors, you'll devote your career to work that truly matters: helping people overcome these hurdles and guiding them toward greater financial stability.

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Louis Patrick Richards is a Registered Representative and Financial Advisor of Park Avenue Securities LLC (PAS). OSJ: 2875 Michelle Dr. Suite 110 Irvine, CA 92606, 909-447-8215. Securities products and advisory services offered through PAS, member FINRA, SIPC. Financial Representative of The Guardian Life Insurance Company of America® (Guardian), New York, NY. PAS is a wholly owned subsidiary of Guardian. Pacific Advisors is not an affiliate or subsidiary of PAS or Guardian. Insurance products offered through One Pacific Financial & Insurance Solutions LLC, DBA of Pacific Advisors LLC. Pacific Advisors LLC is not registered in any state or with the U.S. Securities and Exchange Commission as a Registered Investment Advisor. CA Insurance License Number - 0F34575. This material is intended for general use. By providing this content Park Avenue Securities LLC and your financial representative are not undertaking to provide investment advice or make a recommendation for a specific individual or situation, or otherwise act in a fiduciary capacity.